So what exactly is Internet Marketing and why should I even bother with it?

With so much junk clogging up the Web how do you even know where to start?

These are great questions. I’ll tell you why I’m interested in internet marketing.

I was looking to supplement my income stream but I didn’t want to throw away money on something I wasn’t sure about.

Internet marketing

Have you ever felt like you wanted to ditch the boss and start your own business?

Well, that’s how I felt. Except that I dodn’t actually have a boss at the time. I was thinking about what to do next in my life when the kids got a little older and didn’t need a full-time Dad at home to look after them.

I basically had three options:

  1. Get a job
  2. Start a Business
  3. Make money online

Have a look at this short video that explains just what internet marketing is and why it can help you!


Why did I get started with Internet Marketing?

I’d already tried Option 1. In fact I’d tried it for over 15 years.

I thought about trying option 2, so I started running a coffee van. I’d always wanted to do something like this so I gave it a go. I had a passion for what I was doing, I had some skill and I went and bought the equipment. What could go wrong?

Well, when I wanted to sell coffee (during school hours when the kids were away) people didn’t want to buy it!  I didn’t want to have to get up at 5am during the week or work on the weekends. In the end I had a lot of fun but made NO MONEY. It was a bust!

You will have your own story and reason why Internet Marketing will help you. What I’m trying to illustrate is that the web, the net,  whatever you wants to call it is the future. It is the now. People are making a living selling stories, products and services using web based advertising, Facebook, twitter and the like.

But what if  you’re not a computer programmer or game or app designer?
It doesn’t matter. There’s still an opportunity for you, right NOW.
So where do you start?
Well there’s heaps of material on the net, some good, some bad. I wanted to sift through the dross and provide a starting point for the average Joe or Jane to actually have a real crack at getting their own online business up and running.
I spent thousands of dollars on training, courses and seminars because I knew it was something I HAD to do.
You do NOT have to do that. You can start for FREE.

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Look – If you want to become an internet marketing millionaire you’re going to have to invest in your education for sure. You’re going to have to get some training and mentoring, but if you just want to get started and not waste your time you can start here, NOW at no cost.

You don’t have to stop working, or stop running your business or stop investing in real estate or whatever it is you’re doing right now.
But if you want to build a new pillar of income that will last into your future and provide you with a passive income to supplement your retirement and help you kids then start NOW.
Here you can find free TIPS, cheap tools and a basic outline of where to start and what mistakes NOT to make.

I simply want to leverage my knowledge to help you get going.

internet marketing

I started with what I knew. I wrote about property investing. I’d done it and had some success. I wanted to share and help people avoid pitfalls and make good decisions.
Have a look around my site. You’ll see a few links to products I feel are ethical and will help people. I promote them and in turn make enough money to run my site.
I give away free information in exchange for contact details. This is called list building.
I also have some of my own products that I’ve developed over time and sell to the same people that I’ve been giving free information to in the past.
That’s a very simple model to get started. Write about what you love, what you’re good at and what people need to know. Don’t try to reinvent the wheel. Find an area that’s nort being serviced very well and is quite specific.
My own niche is cashflow positive property investment.
This page is a spin-off, an added extra. I believe that the same people who look at property investing will also benefit  from some advice about internet marketing. Am I looking to be the next big internet marketing guru. No way! I’m not a guru.

Derek Gehl is a guru. Eric Holmlund is a guru. I’m just a guy who’s one step ahead of you, who’s already made a start and can give you a few tips to get you started with internet marketing.


Why should you get started with Internet Marketing?

Here are some pros for Internet marketing and sales:

  • You don’t need much money to get started.
  • You can start a blog for free and simply promote someone else’s products. That’s affiliate marketing.
  • Even if you don’t have a computer or internet you can often access what you need through a public terminal at the local library.

As I mentioned before, you don’t even need a product. Perhaps you’ve simply had a successful experience with a great product. You can review it!
There are many products available that are sold through online stores like Amazon. These products want to be sold and they’re not fussy who promotes them.

There are even some physical products that have affiliate relationships where you can link to their sales page.

Here’s an example of an affiliate product you could promote yourself – Just click on the picture below and navigate to the affiliate tab at the bottom.


It doesn’t take much time. Even if you’re fully employed, have a family and real responsibilities, something simple like blogging is a perfect place to start.

Now you’re not going to make big money doing this, but the point is to get started and learn what you’re doing. That’s how I started a few years ago. You can spend as little or as much time as you like, when you like.

Did I mention that you can do it at a time that is convenient to you? You are you own boss. If you want to get up and write an article with your morning coffee you can. I am right now.

If you have free tine after the kids have been put down for the night then go for it!

Did you know you can access the web from anywhere? You don’t need to commute to get there. In fact you even connect whilst you’re commuting if you like.
Perhaps there a blog idea there. The Train Surfer or the Commuting Commando.

You can do it from the beach to the bed. My wife has often told me how she’d love to have an office that was attached to her bed. Well the truth is that right now that option is available!
Did I mention it’s pretty cheap? Budget for the cost of a cup of coffee per day and I reckon you’d be set for life. That’s all you need to throw at your new business. Then it’s all up to you. The possibilities are endless. The amount of time you spend is totally up to you.

Internet Marketing

Not everything will be a success. You can publish it, but it doesn’t mean they’ll come.If you’re new to this idea then I recommend that you start blogging about something you have a passion about. You will get to learn the skills required and you’ll enjoy doing it.

What if you already have some sort of “real” business?
Well, you need to sell yourself or your product. It’s really that simple.
Internet marketing is more than just putting up a website to advertise your product or service. You need to engage with your potential or existing customers. If you provide a service you need to position yourself as an expert in your field. There is no better way to do that than by creating an authority blog.

Write articles that people will benefit from reading. If you’re a chiropractor then write about what people ought to be doing to prevent injury, or how to rehabilitate.

Give people good quality information for free. That way they’ll keep coming back to your site and use you as a reference point.

You could write a special report of book. In exchange for customers contact details you can give away your product for FREE. That’s right. You give people something!

You can then keep in contact with them via weekly email newsletters or monthly updates directing then back to your website.

When they have a need for your service or product who are they going to turn to. The yellow pages? I don’t think so. You’re their authority figure, they feel like they know you already. You’ll be the first point of contact. Unless you blow it with poor quality service you’ll have customer for life.

Do you have a Facebook profile. You ought to have a Facebook page for your business. You can keep people updates with the latest specials, opening hours, menu changes. The list is practically endless.

My local café does a great job of keeping customers updated on the latest menu specials and holiday opening hours.

If you think this is great , but don’t know where to start, then don’t worry. In my next article I’ll go into further detail on the ‘how to’ of your new internet marketing presence.

Until next time

internet marketing


internet marketing

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  • and much much more